The most ambitious attempt yet by a Chinese manufacturer to enter mainstream Western tractor and machinery markets takes another step this fall when a subsidiary of Lovol Heavy Industries starts assembling tractors in Italy for sale in a number of European countries.
The construction and agricultural equipment giant is taking a two-pronged approach to its tractor exports initiative. For Asia, Africa, Eastern Europe and similar markets, the main thrust is behind the group’s Lovol tractors…
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.
