Full Year Sales Rise for Cervus, But Falling Margins Impact Bottom Line

Cervus Equipment, John Deere’s biggest ag equipment dealer group in Western Canada, saw a 23% jump in revenues for 2013, but margin pressures pushed net profits down by 1.3% for the year.

The company said the increased revenue was driven by strong demand for agricultural equipment combined with increased new equipment sales and parts revenue in its commercial and industrial (C&I) segment throughout 2013.

During the year ended December 31, 2013, overall revenues grew by…

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