AGCO Overtakes CNH Industrial in UK Market Share

Energetic marketing efforts on the part of AGCO brands helped the corporation overtake CNH Industrial in terms of UK market share in 2017.

Figures released last month by AEA, the Ag Equipment Manufacturer Trade Assn., show AGCO gaining 3.7% market share with its Fendt, Massey Ferguson and Valtra brands to secure the second spot in the national rankings. Massey Ferguson gained the most — up by 2.7% — supported by a modest 0.2% for Fendt…

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