Expointer, an agricultural fair held in Rio Grande do Sul, one of the most traditional grain producing states in Brazil, went online for the first time in September 2020 in its 43rd edition. Live streamings, chats with dealerships and video presentations are part of the machinery section of the show.
Paulo Herrmann, president of John Deere Brazil, thinks the digital edition was a success. He says Brazilian farmers use online relationships more than their American…
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we look at AGCO’s plans for its precision business and its 2029 targets. In the Technology Corner, Noah Newman talks with Eis Implement’s precision team. Also in this episode, the interest savings dealers could see with the latest rate cut by the Fed and a look at the used 100+ horsepower tractor market.
