Art's Way Manufacturing Co., Inc., a manufacturer and distributor of agricultural machinery, equipment and services has announced it has launched a new website for its wholly-owned subsidiary, Universal Harvester at www.uhcreels.com.

In May 2012, Art's Way Manufacturing, Co. completed the acquisition of assets from Universal Harvester Co. forming a wholly-owned subsidiary, Universal Harvester by Art's Way Manufacturing, Co., strengthening Art's Way's agricultural product offerings and leaving all key Universal Harvester Co. management in place serving existing and new customers.

"The new website was developed with our dealers and customers in mind providing more information about our products, parts and fast, flexible service with a clean, easy-to navigate design," said Ardis Heidebrink, General Manager of Universal Harvester by Art's Way Manufacturing.

J. Ward McConnell Jr., Executive Chairman of the Board of Directors said, "The new site reveals a fresh look, an optimized navigation and a brand redesign. We wanted a simple, eye-catching, informative website to better reflect our long history in manufacturing patented niche farm equipment, our core focus on creating industry leading pickup reels for combines and swathers and providing outstanding customer service and support to dealers and customers."