New Holland has debuted the “Smart Dealer” concept in a dealership located in the Entre Rios province of Argentina. Under this new concept, single-store New Holland dealer Manassero now has commercial offices, a workshop, training centers, a cafeteria, a parts warehouse and a co-working space for its customers.
“It is based on the relationship between the farmer and contractor. Once a customer enters the place, there is a different perception compared to what was known…
This is subscription content for VIP Members. A VIP membership gives you all things Ag Equipment Intelligence all the time! Compare the three levels of access:
Each monthly issue of Ag Equipment Intelligence is like getting one-on-one personal advice from the world's most trusted ag equipment industry experts. Advice that hasn't been watered down or distorted by outside influence, providing the latest and most insightful farm equipment analysis. AEI explores where the ag equipment industry is going — not just where it's been. No filler. No bias. No conflict of interest. You can access the PDF issue archive by clicking here.
Download these helpful knowledge building tools
In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.
