JayDee AgTech will be integrating Enterprise xSellerator?across all 9 locations to optimize business performance.

John Deere Agricultural equipment dealership, JayDee AgTech has contracted with IRON Solutions, to implement Enterprise xSellerator, the online customer and equipment lifecycle management service, throughout its 9 locations across western Canada.

Enterprise xSellerator is tailored exclusively for John Deere dealers and powers enterprise business processes like customer segmentation, account management, direct marketing and sales profitability benchmarking to drive financial results. xSellerator easily connects with existing dealer management systems and John Deere tools, including JDIS and JDAIM. IRON’s cloud-based, on-demand services are built on NetSuite’s (NYSE: N) world-class platform which recently was awarded the prestigious Software & Information Industry Association’s (SIIA) CRM of the year award (2010).

“John Deere dealerships are expanding and need to evolve their business processes and information management capacity to achieve the scale they desire,” explained Darwin Melnyk, IRON Solutions CEO. “Enterprise xSellerator enables dealers to consolidate, analyze and act upon business, customer, and equipment information to fuel growth and profitability. IRON’s services are designed to scale with growing enterprises like JayDee AgTech, empowering them to earn or save millions of incremental dollars each year.”

 Duane Smith, JayDee AgTech’s Dealer Principal agrees, “We have been looking for a comprehensive, flexible system that would enable communication across our nine locations, plus eliminate redundant efforts across multiple systems. More importantly, we needed a more effective way to drive, manage and measure performance.” adds Smith. “We are looking forward to a single real-time dashboard view of our enterprise that empowers us to apply company resources and respond to market trends ahead of our financial statements.”

“Consolidating various databases into a single system is going to save us time and money we’d rather be spending in the field, with our customers,” Smith continues. “We’ve trusted our business with IRON Solutions for over a decade and we expect the investment in Enterprise xSellerator will keep us in the leading position for years to come.”