After 5 years of dealers reporting declining aftermarket precision sales, in the 2021 Precision Farming Dealer Benchmark Study, 46% of dealers said their precision products are being sold as aftermarket sales vs. 40% in last year’s study.

The latest episode of On the Record is now available! In this week's program, we take a look at the recently signed Louisiana law that is aimed at strengthening dealers' positions when it comes to incentive bonuses and "coerced" stocking of parts and equipment. In the Technology Corner, Ben Thorpe takes a closer look at some of the 2021 Precision Farming Dealer Benchmark study results, including aftermarket precision sales. Also in this episode: more on CHI Industrial's acquisition of Raven, dealer optimism turns negative for the first time since April 2020 and China's corn imports from the U.S. rebounded in 2020.

The latest episode of On the Record is now available! In this week’s episode we dig into a report from the University of Illinois that projects an $89 per acre decline for the 2020 corn crop, which could point to a drop in tractor sales. And we take a look at preliminary results from both the latest Precision Farming Dealer and Strip-Till Farmer benchmark surveys. Also in this episode we look at deteriorating ag credit conditions and Deutz’s latest earnings.