According to a recent report from the Assn. of Equipment Manufacturers (AEM), as more of that data continues to be produced in what has become an increasingly interconnected world, both OEMs and their customers are being forced to answer a difficult question: Just who owns the data, and how should it be used?
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.