News broke last week that, it appears the mega-merger between Bayer and Monsanto will happen, creating another diverse giant in the ag industry. The Germany-based Bayer had launched data-driven platforms including xario and Zoner in recent years. But in an increasingly crowded data management service field, those brands got little if any attention in North America.
Reichmann Bros., acquire Green/Line Equip. in Farina, Ill. Riechmann Bros. will bring new services to the Farina location, including an Integrated Solutions department, which does everything from soil sampling, to prescription writing, to data management.
As the field of data management service providers in agriculture becomes increasingly crowded, more attention is being paid to companies that can provide a tangible return on a farmer’s investment.
In today's newscast we take a look at grower sentiment, Kubota dealers’ positive sales forecast, a new data management pilot program called Data Store, Rocky Mountain’s first quarter earnings report and Trimble’s first quarter results.
Although financial terms were not disclosed, the acquisition, announced in December, adds another dimension to Trimble’s data management platform for farmers, precision farming dealers and agronomic retailers.
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There was plenty of technology on display at the World Dairy Expo in Madison, Wis., a few weeks ago. Farm Equipment editor Mike Lessiter caught up with Monarch Tractor’s John Issacson and got his take on the top 5 applications in autonomy right now.