In this episode of On the Record, according to the latest Ag Economy Barometer reading from Purdue, producers say they will spend less on machinery than they did last year. In the Technology Corner, Michaela Paukner looks at Deere’s latest See & Spray advancement. Also in this episode: an update from a Ukrainian AGCO dealer, a look at the 14th Annual No-Till Benchmark Study and dealer optimism hits a 16-month low.

The latest episode of On the Record is now available! In this week's episode we look at the preliminary results of Farm Equipment and Ag Equipment Intelligence's latest Brand Loyalty Study. Also in this episode, dealers adjust their sales forecast for 2020 and Dealer Optimism takes a huge hit in March. Rocky Mountain Dealerships reported a decline in first quarter earnings and the Kansas City Federal Reserve Bank says farm lending slowed in the first quarter. In the Technology Corner, Jack Zemlicka discusses some non ag opportunities for precision services.

The latest episode of On the Record is now available! In this week’s episode we take a look at Ag Equipment Intelligence’s 2020 Dealer Business Outlook & Trends report, specifically examining what dealers said were their “Best Bets” for upcoming year, along with concerns over the rising price of new equipment. In the Technology Corner, Jack Zemlicka discusses dealers’ hiring plans for precision farming specialists in 2020. Also in this episode, the Dallas Federal Reserve Bank reports farmland values are holding steady in the 11th District, African Swine Fever’s potential impact on U.S. ag and equipment sales, and an update on the hemp market.

In this episode we report on Deere & Co.’s third quarter earnings, which saw net sales increase 32%. In the Technology Corner, Jack Zemlicka discusses precision farming dealers’ 5-year investment projections. With uncertainty stemming from tariffs, trade and commodity prices we also look at how manufacturers, dealers and producers are responding. Finally, according to the Federal Reserve Bank of Minneapolis, farm income, capital spending and farmland values are all down.