Scott Harris has only been in his new job as the Case IH vice president of North America operations since March, but says he has a good idea of what Case IH customers want from the company. Ag Equipment Intelligence editors visited with Harris to discuss his priorities for the company’s farm equipment business and his views of ag retail trends.
Each monthly issue of Ag Equipment Intelligence is like getting one-on-one personal advice from the world's most trusted ag equipment industry experts. Advice that hasn't been watered down or distorted by outside influence, providing the latest and most insightful farm equipment analysis. AEI explores where the ag equipment industry is going — not just where it's been. No filler. No bias. No conflict of interest. You can access the PDF issue archive by clicking here.
In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.