Along with answering four “yes or no” questions in the Ag Equipment Intelligence survey, dealers were offered the opportunity to “tell their story” when it came to being pressured by their major equipment supplier to order more new equipment than they were comfortable doing.
Nearly 80% of farm equipment dealers responding to an Ag Equipment Intelligence survey say they are under pressure to order more new equipment than they really want to order.
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.