Despite ongoing concerns with low commodity prices, North American farm equipment dealers are far more optimistic about their business prospects than they were a year ago.
Despite ongoing low crop prices, Deere & Co. is looking for solid sales growth of its ag equipment in the year ahead. During a conference call with analysts following the release of its earnings report on Nov. 22, Deere management cited farmers needing to replace equipment, evidenced by improving early order sales.
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.