Farm Equipment recently undertook a survey to benchmark dealer sales compensation strategies. For ease of analysis, responses were limited to dealers within the continental U.S. Respondents came from 24 states. Of the top 10 states, 5 were in the Corn Belt: Indiana (12.7%), Iowa (9.1%), Wisconsin (7.3%), Illinois (5.5%) and Missouri (5.5%).
The overall sales management structure was almost evenly split between centralized and decentralized. A centralized…
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In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.
