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[Technology Corner] OEM Dealers Forecast Dip in Precision Hiring

October 23, 2020 | Posted in Technology
For the second year in a row, precision farming ranked high on dealers’ list of best bets for improving unit sales, according to Ag Equipment Intelligence’s 2021 Dealer Business Outlook & Trends report. While the category lost its first place slot from last year’s report, it still ranked second among 21 different areas, with more than 93% of dealers betting on precision systems to remain the same or improve unit sales in 2021.
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[Technology Corner] Forecasting the 3-Year Precision Picture

September 25, 2020 | Posted in Technology
We recently shared some perspective in this segment on what the dealership of 2030 could look like, with a major emphasis on precision technologies like robotics and hyper-specialized services. But what are dealers forecasting as their best bets for growing precision revenue in the next 3 years?
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Looking at the Dealer of 2030

August 28, 2020
Forecasting how farm equipment dealerships will operate in 10 years allows for a combination of creative and critical outlook. With ongoing generational transition on many U.S. farms, relationships between customer and dealers are evolving.
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Shifting to Precision Specialization vs. Generalization

August 14, 2020
Precision farming specialists are often called upon to be versatile, adaptable problem-solvers. But as the next generation of decision-maker moves into farm management roles, dealerships are also transitioning how they meet the evolving expectations of customers.
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Selling Strategic Planning as a Service

July 24, 2020
Successfully selling precision farming services is an annual objective for many farm equipment dealerships. Getting farm customers to pay for software updates, in-field support and hardware installations is a challenge. But what about connecting customers’ ag tech and equipment investments with a long-term business plan for their farm operation?
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Crunching the Tech ROI of Equipment Leasing

July 10, 2020
As farm equipment continues to become more automated, tracking up- and downtime to the hour — especially with leased machinery — can have a significant economic impact. For ag input retailers that offer custom application services and lease fleets of sprayers, spreaders and floaters, the ability to monitor machine hours, fuel costs and labor time allows for an accurate analysis of return on investment.
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Dealers Take Conservative Precision Outlook

June 19, 2020
The results of the eighth annual Precision Farming Dealer benchmark study — with contributions from dozens of farm equipment dealers, input retailers and independent precision companies — trend toward a conservative reality and a cautious outlook for the majority of respondents.
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RTK Use Dips Slightly Among Strip-Tillers

June 5, 2020
Strip-till farmers have typically been among the most progressive adopters of precision technology, embracing tools including variable-rate seeding, implement guidance and unmanned aerial vehicles.
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