A growing product range, especially within the tillage sector, helped Amazone offset the impact of slow demand in key markets to record a slight increase in sales last year.
While the sales environment for ag equipment remained challenging this past year, at least a few of the shortline manufacturers reported increased revenues for the year.
Reduced spending resulted in improved profitability for no-till farmers in 2016, according to the 9th Annual (2017) No-Till Farmer No-Till Practices Survey. No-Till Farmer is a sister publication of Ag Equipment Intelligence.
As 2016 came to a close, North American large ag equipment sales continued to decline, marking the 35th month of declines, says Mircea (Mig) Dobre, senior analyst with Baird Equity Research.
Sales of Krone forage harvesting equipment in North America kept pace with other markets as the German manufacturer exceeded its revenue forecasts in the 2015-16 financial year ending July 2016.
The relatively lackluster market for ag equipment worldwide caused Claas revenues to dip 5% in the group’s 2015-16 fiscal year ended Sept. 30, dropping from the previous year’s totals of €3.83 billion ($4 billion) — a small increase over 2014 revenues — to €3.63 billion ($3.79 billion).
Nearly half (49%) of dealers who cater to the commercial and consumer-type equipment needs of hobby farmers, large property owners, turf, lawn and landscape contractors, as well as municipalities and parks maintenance customers expect solid revenue growth during 2017.
Comparing Deere & Co.’s outlook for 2017 issued on Nov. 23 to that of USDA’s issued earlier in the year, you would have to conclude that the world’s largest manufacturer of farm equipment is a bit more optimistic about the year ahead than is the U.S. ag agency.
While acknowledging that low commodity prices continue to dampen demand for new farm machinery, David Meyer, Titan Machinery’s chairman and CEO, noted that high crop yields had improved sentiment among the dealership group’s farm customer base in the third quarter.
Comparing Deere & Co.’s outlook for 2017 issued on Nov. 23 to that of USDA’s issued earlier this year, you would have to conclude that the world’s largest manufacturer of farm equipment is a bit more optimistic about the year ahead than is the U.S. ag agency.
Each monthly issue of Ag Equipment Intelligence is like getting one-on-one personal advice from the world's most trusted ag equipment industry experts. Advice that hasn't been watered down or distorted by outside influence, providing the latest and most insightful farm equipment analysis. AEI explores where the ag equipment industry is going — not just where it's been. No filler. No bias. No conflict of interest. You can access the PDF issue archive by clicking here.
In this episode of On the Record, brought to you by Associated Equipment Distributors, we take an initial look at the Dealer Business Outlook & Trends Report and what dealers are forecasting for 2025.